Technology
93% of software execs planning for agentic AI: Report
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A new survey reveals a staggering majority of enterprises are moving to integrate custom AI agents into their operations.
An overwhelming number of companies are prioritising the development of agentic AI, according to new research from Lisbon-based AI development platform OutSystems in collaboration with KPMG and CIO Dive. According to the report, "Navigating Agentic AI & Generative AI in Software Development: Human-Agent Collaboration is Here", 93% of software executives are actively developing or planning to develop custom AI agents for their organisations.
Unlike traditional AI systems that are limited in their ability to leverage data and integrate with existing systems, agentic AI can create hyper-personalised digital experiences, automate large-scale processes, and improve productivity across a wide range of industries. It has especially gained traction among enterprise-level organisations, with Amazon and Accenture recently releasing their agentic solutions for enterprise customers.
Agentic AI is also playing an increasing role in autonomous, AI-driven operations. 46% of software executives surveyed claim their organisations are integrating custom AI agents into applications and workflows, and another 28% are actively piloting such solutions. Nearly 50% of respondents are also planning to adopt agentic AI for AI customer service agents and similar customer support tasks. This is followed by product development (38%), sales and marketing (32%), and supply chain management (28%).
The report also noted that over half of the respondents cited customer experience, automating repetitive development tasks, expediting software development timelines, and accelerating digital transformations as main drivers for adopting agentic AI tools and solutions.
Woodson Martin, CEO of OutSystems, said their research highlights a keen business interest in advances in agentic AI and AI in general. "AI agents acting as highly specialised teams will continuously monitor business needs, identify opportunities, and proactively refine software solutions, allowing developers and business leaders to play a more creative role and focus on strategic priorities," he added.
While adopting agentic AI offers significant potential, the report also identifies governance, security, and compliance risks and the transparency and reliability of AI-generated decisions, as key concerns for 64% of respondents.
Despite these challenges, agentic AI's proponents remain confident of the potential benefits that custom AI agents can provide businesses worldwide.
"A lot of organisations started with pilots a year ago or even prior to that, but now they're starting to see real efficiency gains in areas like code generation and application testing," says Michael Harper, Managing Director at KPMG LLP. "Those activities are giving organisations more confidence in using these tools and helping them to move forward."
The report surveyed 550 software executives from various industries between April and May 2025 across the US, the UK, Japan, France, Canada, Australia, India, and Germany.
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